Imagine your client becoming highly enthusiastic about what you’ve written, after reading only a few lines. Without thinking it over, she or he makes an appointment with you. Wouldn’t that be fantastic? Now I hear you thinking: How do I pull that off?” First of all, you need a copywriter.

Seducing your client’s emotions

A copywriter who knows how to convince your client of your added value. Now, you may think that’s difficult? No, not really, most professional copywriters know how to fashion their words to your client’s needs. Some of them take it one step further by seducing your client’s emotions – for that is on which 99% of all purchase decisions are based. Yes, there are a lot of handy word-artisans around. Still, there is an even simpler way.

Reach into your client’s heart

Welcome to ‘Copywriter needed’. From an early age I have a keen sense for what moves people. Nowadays, as a copywriter, I make genuine contact with your client and feel what he is sensitive to. Using a handful of subtle, powerful lines, I am able to reach into your client’s heart and get your message across. I work in the Netherlands, and write for the whole world, in both English and Dutch.

For information on my concepting, branding and storytelling services, please visit my other website: Wimbeunderman.com


Web copy

Maybe this rings a bell? There you were in the schoolyard eyeing up that girl or boy you fancied, asking yourself: How do I seduce you? I don’t know how you went about it, but I followed my gut feeling. For years now advertising agencies know that we are mostly led by our emotions and not so much by facts.

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Brand story writer

Clients and other people identify with what characterizes you. Usually without them being aware of it. It’s a matter of feeling. People feel your essence or the essence of your organization and make the connection. Everything that reminds them of this will create a reaction. It gets them to contact you, buy a product or service from you, or talk about you with other people or organizations.

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Writing coaching

So, you’re writing, but somehow, you can’t see the wood for the trees. You don’t feel inspired. Or you simply can’t find the right words to give meaning to what goes on inside you. Phew ... I guess this is tougher than you thought, eh? Are you starting to lose hope?

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Of course, I understand you need a copywriter. Still, wouldn’t you like to sample my work first? You would? Well, here are some samples for you. I repeat: samples, because, your text may look completely different, as I will write it made-to-measure.

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Oh, that’s fantastic! You’ve written your book, and you can’t wait to have it published. Now, the big question arises: “Who will publish it for me?”

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  • Wim Beunderman of Tekstschrijver Nodig is creative and is always willing to share his thoughts with us. For our website we needed some catchy slogans, and he definitely provided those. As a result, visitors to our website stay longer, because the text is attractive and interesting. Are you looking for a good copywriter? We can certainly recommend Tekstschrijver Nodig.
    Roy Markvoort – Markvoort Media
  • Were very happy with the restaurant descriptions for our happyz.com website and we thank Wim Beunderman for his pleasant and quick cooperation!
    Dirk Braam, Emma Blanchard, directors of Happzy
  • You knew exactly what our vision was after our first meeting. We are very satisfied with your work and with your way of doing business. Thanks Wim.
    Tim van Dellen and Riklis Karto – Private Lounging


And the wind whispered - Episode 10
Click here to read this story from the beginning! Episode 10 “Alan, are you still there, mate?” Dave Frankston asked when it had gone silent at the other end of the line. “Alan?” It took Ironbark a few moments to recover from hearing Dave’s full name. “Yes, I’m here, Dave,” Ironbark replied. “It’s been a while,” he continued, “I never thought we’d be in touch again.” “Well, we are, and I reckon you know why.” By this time, Ironbark’s memory was going full throttle and he had cottoned on quick enough as to why Dave had contacted him after all those years. “Yeah well, it’s funny, really, that you should phone me.” “Oh?” Dave exclaimed. “I was down at the National Archives the other day when you came to mind.” “So, you found out for yourself, eh?” “Hmm, yes, I did.”

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And the wind whispered - Episode 9
Click here to read this story from the beginning! Episode 9 Something felt different when Ironbark woke up that morning. The birds were sounding in a new day like they did every day, and still, there was something odd about them. They sounded livelier than usual. Maybe it was the oncoming storm, Ironbark thought as he looked through the opening between the curtains at the multi-coloured clouds billowing high in the sky. “We had it coming, what, with all that abnormal humidity lately,” he mumbled as he went to sit on the edge of the bed. At that very same moment a kookaburra burst raucously into laughter, as if it was mocking him. It gave Ironbark the clue he needed. Ah, that’s it, he said to himself. With their keen senses animals knew what was going to happen long before humans did. They must already be feeling the relief in the wake of the storm, Ironbark concluded. Still, it was strange, he thought, he had never noticed anything like this before in the 72 years he was alive.

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The best day of my life
Many years ago, in a little mining town in the north, a newborn baby boy lay ill from pneumonia in his hospital cot. As the wind howled in the fjord outside, he gasped for air and longed for the loving warmth of his mother. Where was she? He felt her alright, even though she was not near, in the same way he could hear the comforting resonance of his father’s voice. Why then, could he not decide whether to live or die?

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